Life insurance in India is growing. Are the policies staying in force?

Life insurance in India is growing. Are the policies staying in force? India’s life insurers collected about ₹8.86 lakh crore in premium in FY 2024-25. That sounds encouraging. But premium growth tells only part of the story, a more revealing question is this: how many policies are still being renewed years after they were sold? That […]
Is Your Family Really Protected? Seven Financial Risks Most Indian Families Overlook

Most families we meet are not financially reckless. They save. They invest. They hold policies. They have a home (s).
And yet, when we sit down and look at the whole picture — not the products, the holistic picture — almost every family discovers the same thing. There are gaps in places they assumed were covered.
The gaps are not random. They follow a pattern. Here is the framework we use to find them.




